Thursday, 9 th September 2010

Tag » Article Marketing

Your Route Plan For Internet Marketing Success – Part Two! October 09

 Hello and welcome to the October issue of the APD newsletter. Sorry it’s a bit late this month, Lee and I have been negotiating some big deals in what for us will be new markets.

It’s exciting stuff and I hope to be able to tell you a bit about it before Christmas (Ouch…I said Christmas…did you see the Christmas ads on the T.V this week? How ridiculous!)

Anyway, as promised last month, I am going to finish off the Internet Marketing route plan to success in this newsletter.

Blame Google for the delay :>)

If you remember back to August I was just about to configure your autoresponder.

Once you have set up your autoresponder (with the “global” settings) and your confirmation page… you will need to send the course parts in sequence.

Now, you can send the content within the body of your emails if you like, I have done this in the past. However, you want to subtly sell stuff in your course…to try and make some money.

Yes, you can have affiliate links in your email, but I prefer to send readers to a page on my site where the course is housed.

This gives me many more options. I can add graphics (and make them affiliate links) or have Adsense on the page, show banners and also have hyperlinks to my own related products or…to be honest whatever I like.

I get so much more flexibility if I get them to a page on my site…plus there are links to the rest of my site! This is not really rocket science is it?

Just a quick note on the subscription confirmed page…this is the web page that your subscribers will be sent to when they click on the confirmation link in the email they receive from your autorsponder (to check they actually did sign up for information).

I don’t sell to my prospects on this page. I simply thank them for subscribing to my mailing list and give them a brief overview of what they can expect. You can use this page to sell or direct to a pre-sales page if you wish.


So, your site is set up, now you have to get people to come to the site.

I will talk on market research in depth over the next couple of months as it is an absolutely KEY area that you must get right…along with your keyword research.

Normally I like to send people to a squeeze page to collect their name and email address so that I can plug them in to my autoresponder. They get value from me in terms of the eCourse and I can sell to them on an ongoing basis. Yes, the money is in the list!

You’ll need to have a way for people to sign up to your list and for this you need to get the html code for a subscription box from your autoresponder. Insert this html in the appropriate place on your squeeze page.

So, your autopilot system is now ready.

Before you do anything in terms of live marketing…TEST out your system. From top to bottom, start to finish!

Here’s a list of things you MUST check!

  1. Go to your squeeze page and make sure that it looks O.K and loads properly and quickly
  2. Enter your name and email address in the html form. Make sure that you actually get subscribed to your list and that the welcome message arrives O.K.
  3. Make sure that you get sent to the right pages throughout the process
  4. Make sure all of the pages look good, and that your Adsense ads are showing up.
  5. Click on ALL of your affiliate links to make sure that they are active and working. How much would you have lost if you find out two months down the road that you had a broken affiliate link and you have been driving your subscribers to an error page! Don’t laugh, it happens…not to me of course:>)

Once you are sure that everything is working, you can start marketing!

During your market and keyword research you should have worked out all of the main root keywords (for example “social traffic”) as well as a full list of long tail keywords associated with each root keyword.

Again, I will return to how this should be done (in detail) over the next two months.

Once you have found your ten best (high KEI) keywords, you need to market around these. Again, I will deal with the criteria you should use in the research newsletters.

Write articles at the “authority” sites (HubPages, Squidoo, MySpace etc)

Post articles at the main article sites. Lee and I have just tested out Mass Article Control, you can read our review by clicking this link.

The problems are now sorted and I highly recommend this product as a huge time saver!

When you set up your article site memberships make sure you write a relevant author resource/bio box. This is a crucial part of the system that you need to spend some time on. Don’t waste the efforts of your article writing by slapping down an ineffective bio box like, “Derek Armson is an Internet Marketing expert. Click here to find out more info www.internetmarketing.com


Your author resource box is a mini salespage where your one goal is to get that reader to click on your link. You only have a few sentences to hook the reader with curiosity and then give him a powerful reason why he should click on your link.

In our example, I would probably use something similar to the follow:

“Derek Armson is a Internet Marketing expert who recently developed an eCourse that details a step by step process for building a profitable online business. If you are interested in learning “How To Make Money Online” then get this eCourse and get yourself up and earning in no time at all, please click here: http://www.internetmarketing.com

Note…most article sites DON’T allow anchor text links in their bio boxes. Where they do, the link would read “click here to find out How to Make Money Online”

Better isn’t it?

So, your article sites are now set up, so pick your first long tail keyword, and write an article about it.

Be sure to include the keyword phrase in the title, the article keywords and an article density of about 2-5%

Writing articles is a pretty basic action. You start of by saying what the article is about (using your keyword phrase). Then you talk about the importance of the keyword phrase and how to improve on it. And then you end with a paragraph summarizing what you just wrote about.

An easy solution is to create “tips” articles, people love these particularly if you use a number as well. I’m not sure why this works so well, but it does! So if our first long tail keyword is “make money with affiliate marketing”, the article would be: “Ten Great Tips to Make Money With Affiliate Marketing”.

The next bit is important. The authority sites have VERY strict rules on duplicate content. Post your articles there first adding videos and images.

Before you post to the article sites, make sure you change your articles! You need to change them at least 15%. This is easier said than done and is why I use Mass Article Control as it has a great article spinner in it which makes it easier to get that variation in a relatively quick time span.

You now need to repeat this process with the remaining 9 keywords! Who said this was easy!


Why so many so quickly? Like I said before, most newbies tend to get discouraged prematurely because they don’t see immediate results. By forcing yourself to write and submit the initial 10 in one shot (over 24 hours), you will see big results quickly.

I can write a decent article in about 20 minutes, but most people (I believe) take a little longer. With practice, you’ll get much faster.

Now, the critical part is to “socialise” your articles, hubs and squidoo pages.

If you use the Instant Social Traffic Formula this is all automated and you can do this very quickly. If not, it’s a long slog!

But you need to bookmark all of your articles and authority pages to as many of the social media as you can.

If you do this you will find that you start to rank very highly on Google Page One for your target keyword. This will of course bring you a flood of traffic.

Clearly you can use Adwords to get paid traffic quickly, but it is becoming expensive and there are more and more hoops to jump through.

If you have done your market and keyword research correctly, your keywords will automatically be in relevant groupings for your ad groups. However, the vagaries and “ins and outs” of Adwords are not for this month!

Having got to this stage, give yourself a break!

eriously, it’s intense stuff. Which is why I use tools such as Mass Article Control to help! (Remember I only ever tell you about tools I actually use and have PAID for out of my own money).

After a couple of days find the next ten keywords and rinse and repeat!


Try and get in to the habit of writing and submitting at least one new keyword rich article every day. Somedays you will do two, or three articles, somedays it just won’t happen…but always try to get at least one done. It should take you no more than an hour a day. Whenever you run out of keywords, build a new group of 10!

Very quickly you will have 40 or so articles floating about. Once you get to this stage you should be getting a fair amount of traffic to your squeeze page. My squeeze pages convert between 15-40% of website visitors. Yours will probably do the same.

You should start to see the gradual increase in daily Adsense income generated. You will also get a growing number of affiliate product sales as your subscribers go through the series of autoresponder messages you are sending them.

At this point, you should have a consistent and growing source of income. If you keep writing and submitting articles the proper way, you should maintain or further grow your monthly income.

What does this mean to you?

Remember to keep plugging new messages into your autoresponder sequence to not only promote new and different products aligned to the niche, but also to give away free valuable information.

I like to give free information two out of every three emails and promote one out of three. It shows you are keen to give true value to your customers.


And with the unlimited lists you can keep on your autoresponder, you can repeat this process as many times as you like in as many niches as you like!

What if you were able to get your first stream to generate $1000 per month? Wouldn’t you be confident that you could repeat that amount in a different niche?

This plan can work in any niche. Just follow it and you’ll do O.K!

Oh, and don’t forget about the ability to send broadcasts out.

Say someone who has a new product wants to do a joint venture with you. He’ll split the profits with you 50/50. So then you send out a broadcast to your list recommending this new product.

Because you have taken the time to develop a relationship with your list, you will have created a level of trust with them - and that is vitally important.

So when you recommend a product, many of your subscribers will definitely review the offer. And you will get a fair number of sales for virtually no work other then sending out an email to your list. I repeat, the money is in the list.

So, that’s the end of part two! I hope this plan helps you. It’s much easier when you have a step by step plan to follow!


That’s all for this month, I’ll be back at the normal time in November, when I will talk about niche research.


Until then…to *YOUR* success.

Cheers now and have fun!

Derek

Instant Social Traffic

Easy Info Product Creation

If you think anyone else would benefit from this information, please feel free to forward this link.

 

 


Financial “Goings On” And Free Traffic For Your Website - September 2008

Hello and welcome to the cold, wet, windy September 2008 issue of the APD Marketing newsletter.

Well…where do I start?

I was in audience with Tom Hua yesterday afternoon and my mobile suddenly went beserk…much to my embarrassment! I thought I’d switched it off!

I mentioned on Friday that I was holding off the newsletter while I was waiting for some hot info from one of my old City chums, little did I know what was going down!

By now you will all have heard the incredible news about Freddie Mac and Fanny Mae.

To give this news a little perspective, these two giants of the U.S mortgage market underwrite (that means guarantee) nearly half of the U.S mortgage market.

What’s that worth? Well between them Freddie and Fanny “own” $5.3 TRILLION of mortgage debt.

That makes Abramovich and Mittal look like small fry!

It’s my guess that my City chum knew this was going down but couldn’t say until this morning…that’s what he alluded to anyway.

It’s also my guess that the Fed announced this on a Sunday to make sure they had at least some degree of control over how the markets reacted. If this had suddenly been announced once trading had opened today, all hell would have broken lose!

Sadly it stole my thunder a little, but I can live with that :>)

It was also interesting that the Nationwide takeover of the Cheshire and Derbyshire building societies was buried in that old chestnut “the bad news day”.

No fanfare, no big takeover, no windfall prizes for account holders, just relief that the smaller account holders savings and mortgages are now safe…after all Nationwide is safe. No, I’m not playing with you here, Nationwide is still a membership organisation (one of the few left) and it has to play by very strict liquidity rules.

So…what’s the point of all this?

Well, if you remember back when all this bad news was first breaking I wrote about how all this supposed economic turmoil was to a very large degree “whipped” up by the press and that these supposed economic tsunamis were, in the great scheme of things, just little ripples.

I still believe this to be true, although this ripple is turning out to be quite a bit bigger than I originally thought.

However, the fact remains that the economy (in the U.K) has just stopped growing. That means that multi billions of pounds worth of business is still completed each and every day.

If you look at the job pages in the papers, they are still full.

I guess an old recruiter never dies…yes, sad isn’t it? But…I still look around the job boards and still occasionally set up job search agents!

So, out of interest, I set up a few job agents for recruitment jobs and not to put too finer point in it was overwhelmed by responses.

The job market is alive and well (if you should happen to want a new job…can’t think why though). Although the City is squealing, but…that seems to be the only market that is. I had to cock a wry smile at that!

Coming back to the weekend. As I mentioned a small group spent the weekend being trained by Tom Hua. He also brought along Brett McFall and Ewen Chia (more of these guys in a minute).

The point is this. These guys are reporting their best ever sales figures. That means the online world is not only alive and kicking, it’s profiting from the uncertainty that abounds.

That uncertainty is more uncertain than I thought, but Internet Marketing will continue to grow and get bigger. And, it is at times like this that people, smart people like you, look to take their destiny into their own hands and build online businesses with long term residual income potential.

It really, truly is the only way to fully protect yourself against the economic “bad weather”. Yes, those ripples might be relatively small, but if you get caught on the downside of one, it can still hurt.

Indeed, if Freddie and Fanny had “gone down” that would have caused a tsunami. Now the poor old American tax payer is picking up the bill!

But, if you put all the hype aside, there is still plenty going on economically and online sales continue to grow exponentially (in all niches)…it really is the only place to be. To secure your own future!

So, what did I learn at the weekend?  First up, I got another serious injection of positive. I just love spending time with like-minded people who just want to learn and grow their businesses… secure their futures. Gain peace of mind.

Would you have been prepared to “give up”…I really should say *INVEST… a weekend to learn more about how to take your destiny into your own hands?

Here’s a little taster of what I learned over the weekend.

How about “how to get a ton of free traffic to your site”?

Sound good?

Actually, that “ton of free traffic” phrase is somewhat overused isn’t it? But, there are many techniques you can use to drive traffic to your sites for free.

And, there is a difference between paid traffic (pay per click) and non-paid traffic. The main difference is this.

Paid traffic is short term. You pay for it, it comes, hopefully it has a look, even more hopefully it buys…and then it goes…that’s it. It is because PPC traffic is so “nebulous” that you *MUST* have a contact capture mechanism on your site!

So that you can collect a name and email address and market other products and services…the money is in the list…but you know that don’t you?

However, free traffic has a more long term nature.

Take article marketing, a great way to get free traffic to your site.

If you write an article about your given subject and submit to an article directory, that article stays there forever.

The article itself should be 300-500 words long and optimised around a *SINGLE*  keyword. That keyword should not be generic or broad, for example “tennis”.

It should be at the “buying search” level (sometimes called “long-tail” keywords). Perhaps a review of the advantages of the “Dunlop Super Server 500” tennis racket. O.K, yes I’m sure you can tell I don’t play tennis! Does a “Dunlop Super Server 500” exist? No idea, but you get the point.

The article should be based around this keyword that people would type in when they have done their research and are interested in actually buying.

Now, having written the article you have the option to put a resource box at the bottom of the article with a back link to your sales page (for “Dunlop Super server 500” tennis rackets!)

Really hot tip…put a benefit in the resource box, don’t just make it about yourself. People (buyers) want to know “what’s in it for them”. Remember WIIFM (pronounced “wiffum”) – “what’s in it for me”. Everyone buys from their own perspective!

Now, here’s another really hot tip for you. You only need to put the article on one site!

Yes, all of the other article sites take from…

www.ezinearticles.com

That’s all you need do. This site is a PR6 and in the top 350 on Alexa! That is some serious “clout”. And…hey presto you have a back link to your site from a PR6 site and Google will start to take notice.

Other people can now use your article on their site, in their ezines (they have to keep the resource box) and suddenly you have a little workhorse out there pulling traffic to your sales page.

How easy is that?

Put twenty articles up and…well you get the picture. A couple of hours work…traffic for life.

If I’m honest I knew this before the weekend, but…it jogged my memory and reminded me that the last time I sent an article to ezinearticles.com was over 9 months ago!

I dread to think how much traffic I have missed out on because I’d forgotten this very simple, but hugely effective traffic technique.

That, is a great example of what you can learn when you go to events such as the (albeit private) one I attended at the weekend.

You get to meet great marketers in person, and they are genuinely giving people, they want to see you succeed, as I do!

They will give you as much time as you need to get your own questions answered and…they will impart great knowledge to you.

Yes, they will sell to you as well! But wouldn’t you in that situation :>)

However…you gain so much at these events.

I can pinpoint the moment my business started to really take off and it was when I started to attend these seminars!

Luckily for you, Tom Hua, Brett McFall and Ewan Chia, plus a host of others are pulling a 4 day repeat performance next weekend in London.

I seriously hope you will be able to make it along so that *YOU* can learn how to take your business to where you truly want it to be.

Click on the following link to get the full story.

www.apd-marketing.co.uk/apdrecommendswis.html

In short, you can spend 4 days rubbing shoulders with *ELEVEN* of
the Internet’s most successful entrepreneurs. Watch as they show you *LIVE* how to build an online business and secure your very own financial future. And I must stress…this isn’t theory, you will see live worked examples of money making websites and businesses built before your eyes.

You’ll get to see the insider workings of successful online businesses.

Do have a look.

www.apd-marketing.co.uk/apdrecommendswis.html

You know it makes sense!

O.K, that’s enough for this month. I hope to see *YOU* at World Internet Summit next weekend.

As always…to *YOUR* success

Cheers now, and remember to have fun!

Derek

www.apd-marketing.co.uk

Why not Learn to Massage!

If you feel someone else would benefit from this information, please feel free to pass it on.


How To Create Unique Content For Your Wubsite - June 2008

Hello and welcome to the June 2008 edition of the APD newsletter.

Flaming June? That’s what they say isn’t it? Well…I wish someone would sort it out
so that we can have a summer. Last summer wasn’t wonderful and this summer has
started in the same way here in the U.K. Lots of cloud and rain!

Mind you we had friends over from Vancouver, they’re getting it even worse. They
went home yesterday and sent a mail saying it was 10 degrees and pouring with rain
when they got home! At least it’s reasonably warm in London.

Anyway, here we are half way through 2008, and…how have your plans progressed
this year? Have they progressed? Or are you still sitting there doing the day job and
trading time for money?

I have to tell you, that model is broken! But you knew that, you didn’t need me to tell
you did you?

Moving on. This month I’m going to talk about content.

You’ve probably heard it said that original content online is the best way to achieve
ongoing and long-term success with any Internet business. Even if you don’t want to
sell information (products) a website that is full of original content will help you
attract traffic and keep Google happy.

Once you have a good traffic flow, there are many ways to monetise that traffic.

However, in order to pull in and keep that traffic flowing, you do need to have plenty
of good and original content…not an easy task.

So, this month, I’m going to give you a few ideas on how to generate great content for
your website.

No matter what subject your website is about…the best way to gain and keep lots of
interested visitors and subscribers is to give them fresh, new, unique and useful
content on a regular basis…just like I do :>)

If this is true, it follows (just as summer follows spring) that you’ll need a source for
all of this content.

Most people restrict themselves to searching the Google main search page when
looking for content, but…did you know there is a whole plethora of tools that Google
offer to help you in your quest?

And…these tools can help you dig very deeply into most subjects.

So, here are the tools and some ideas on how you can use them.

Google News
http://news.google.com

On the Google News site you can search, by keyword, on well over 4,500 news
sources. That’s incredible!

Have you heard of Resveratrol? Probably not. I picked this keyword as it’s something
relatively new.

Resveratrol is an anti ageing, anti cancer substance found in red grape
skins. It’s in red wine too, which is my excuse for drinking the stuff! As an alternative
therapy it has only recently come to light. I found over 200 sources of information or
articles on Resveratrol.

Starting with Google News you can often find good quotes to base an article around.
So perhaps a couple of quotes and then use some of the other sources to build your
final content.

Google Groups
http://groups.google.com

Yahoo Groups
http://groups.yahoo.com/

These groups are made up of people (just like you) who like to discuss a given subject
online. So look up your topic in the groups and see what people are saying about it. In
these groups you will find people talking about what problems they have in the
subject area. Other users will tell you how they solved those problems.

Problems and solutions = products and great content.

So, use some of the ideas you gain in your content. Cover some of the arguments and
counter points these groups throw up. This is lively, entertaining and useful content
that will keep your customers coming back for more and your traffic figures high.

Google Blogsearch
http://blogsearch.google.com

Blogs are just a great place to find out what people think and what are the hot subjects
in a niche market of any sort. I did a search on Google Blogsearch for detox and got
over 2 million (yes that’s right) results. That’s more than enough information for
anyone to keep new content flowing!

Google Scholar
http://scholar.google.com

This is a bit technical! But, if you are into a technical or detailed subject, a search on
Google Scholar will find out what the world of academia has to say on the subject.
This is also a great source of expert comment in such fields.

Google Books

http://books.google.com/

Yes, I know you can go out and buy a book, but why bother when you can search
through the text of thousands of books on a multitude of subjects!

This book search is really mind blowing, right there at the click of a mouse, literally
thousands of books from classic literature through to in depth technical works,
marketing books through to children’s stories, the full texts of thousands of books.
What an incredible source of information!

Very few marketers bother to go this deep to find information. Having such in depth
content will make your site stand out for sure.

There’s one final very clever Google trick you can do. Did you know that there are
about 2 million PDF documents you can search out on Google? Amazing isn’t it?

Try doing a search on subject +free +filetype:pdf and see what comes up. You’ll be
surprised! I did a search on vinyl records, which is a pet subject of mine and came up
with 41,500 results! Incredible.

Again, this is a simple little trick that many marketers miss.

With these tools you can quickly gather as much information as you need on any
subject. Remember unique, new and interesting content will bring and keep visitors
for your website. There are enough ideas here to keep you “ticking over” for as long
as you need.

Just one quick reminder…if you do use an article in full, please make sure you seek
permission and give credit where it is due.

If you are still stuck after all of that…

…try Wikipedia www.wikipedia.org

I’ve often used this site as my starting point to get basic information on subjects. I like
Wikipedia because they also have related links that allow you to start digging into a
subject and also allow you to look at subjects closely related. This is a great way to
build Adsense sites and to build related subjects based around related keywords.

Of course, you can always get your content written for you, but that’s another subject,
for another day.

Just before I go, sales of “Instant Ideas For High Profit Info Products” have been
incredible. You just shouldn’t ever be stuck for product ideas again!

I knew I was giving it away far to cheaply. My partner would say…as always “I told
you I was right”, who am I to argue??

Anyway, if you didn’t get your copy, I will be taking it down soon, so…

267 Information Product Ideas

Grab it while you can.

That’s it for this month, I’ll be back next month, a year older. Yes, I hit the big 5-0 in
a couple of day’s time. Tempus Fugit, remember that and go do something positive
for your future…now!

As always, to *YOUR* success.

Cheers now…and have fun!

Derek

Internet Marketing from APD

Learn Copywriting


How To Differentiate Your Business - February 2008

Welcome to the February 2008 edition of the APD newsletter.

Well, what an interesting month it has been! The markets have been on a rollercoaster
ride (I’d hate to be a trader right now) and everyone is now running scared of the big
“R” word!

It is now more important than ever that you heed the messages I’ve been giving you
these last few months and make sure you ride the waves to personal profit. I won’t
repeat those messages, but what I will give you are some great business
“differentiators” this month. Ideas that will help you stand out from the crowd no
matter what business you are in.

So, without further ado, let’s get going, there’s a lot to cover.

The first thing I want to impart to you is something that is really very simple and is
something that I will be implementing in my business this coming month.

I was watching a video on a sales page of a diet and detox product this week. Nothing
special you say, quite a few people do this now. This particular video was actually
very powerful and made me really look into the product very deeply. OK, I am trying
(not very successfully if you’ve read my blog) to lose some weight and get a bit fitter
myself. So, I did have a vested interest.

However, the point is this, the video made me stay on a site I would otherwise have
left…and it made me buy the product in the end.

That got me thinking!

So, I did some research and this is what I found out…putting video on your sales page
can increase sales…massively.

Now the percentage varies depending on what you read, but it’s anywhere from 30 –
250%.

So, as the big “R” digs in its claws, this would appear to be an excellent way to
differentiate your site and to increase sales. As I said, I will be implementing some
video very soon, and I’ll be making sure I keep a close eye on the results. I’ll report
back in due course.

The second differentiator is one that I do use. Ask your customers what they want.

It’s all too easy to get stuck in your own little world, particularly if you run a small /
Internet business from home.

The best, most successful business people are constantly asking their customers for
feedback, ideas and what else they can offer.

This is just a sensible, good business discipline, but out of all the sites I subscribe to,
very few actually do this. Funnily enough, this again happened to me this week. And guess what?

I responded to give feedback and the person concerned (who will be reading this) came back to
me and said: “Great idea, I’ll do it.”

Who wins?

We both do. He has a couple of ideas for new offerings to his customers and I get
some cool information that I’ve been after for a while.

One of the common themes in questions I get asked is: “How do I find new product
ideas? ” Well, what better way than to ask people what they want from you. This is so
powerful and is a much overlooked technique.

Another way of increasing business is to become invaluable to people. There are a
couple of ways of doing this.

Firstly if you are an authority on your subject the advice and information you give,
provided it is good and profitable for your customers, will make you invaluable. This
is especially so if it is new, detailed or cutting edge information. Your customers will
refer you to other potential customers and word of mouth will become a powerful
weapon for you.

The other way to make yourself invaluable is once you have customers paying you for
a product or service, is to offer them something else (maybe free), that locks them into
your main product line.

You will need to have a repeat or residual income model for this to work. If you do,
then if you offer something of real value (for free) that is taken away if the customer
subsequently decides to stop receiving your main product, you have a very powerful
method of making yourself invaluable.

So, for example, if you have paid for a monthly newsletter, you might offer free
access to your online archive for as long as they subscribe. This is another very
powerful and easy to implement method to keep you ahead of the competition.

Finally, invest in yourself! This is a really interesting one. I’ve championed the “you
should never stop learning” ticket in the past. For my money, the second you stop
learning is the second you start to die…at least mentally. You should always be
looking to push your boundaries, get out of your comfort zone.

If you do this, interesting things will happen…and here’s an example.

This last month or so, I’ve been learning Adsense. I made three really quick pages as
an addendum to my diet and detox blog (please…don’t ask, I need to get properly
committed, yes…I  know, here am I waxing on at you).

Anyway, very simple pages, here’s an example…

www.apd-marketing.co.uk/hoodia.htm

I took a blank Frontpage document, coloured it blue. Inserted a table (one cell) with a
white background and sized it as I wanted. I found a few relevant articles on the
Internet, did about 10 minutes further research and mixed and matched to come up
with my own article which I wrote in about 30 minutes.

I added one 468 x 60 AdSense module and hey presto…I had my first AdSense site.
It’s made me $2! Don’t laugh…I’ve made money using AdSense which is more than
95% of people do! And it wasn’t difficult.

It took me about three hours to go through the tutorials, learn what I needed to learn
and get a basic site up.

OK, I know, what’s so good about all of this?

Here’s what’s good. I took my new knowledge and merged it with some old knowledge and came up with an 80 page AdSense website.

Most of you know I worked in recruitment for 20 years. In 1997 I wrote a book about
how to get a job. In fact, Chapter 2 of the book is available on the APD Free Stuff
page as a free download. It’s about deciding what you want from life, so I thought it
would be useful.

Anyway, I purchased some AdSense templates from one Cody Moya.

I had a look through and picked one I liked. I then dropped the book into the template
on 80 separate pages, dropped in the Adsense code and I have an 80-page website.

It took me roughly three complete days to get it 100% right. Not bad for a first
attempt.

It will be live, hopefully, early next week. You can see a sample page at…

www.love-ur-job.com

(Edit 2009, the site went live in early March 2008)

Now, if each page on this site makes me $2 / month, that is $160 / month every month
for…ever. For just three days work. As it happens, the hoodia page just has the one
AdSense module, while the Get A Job pages each have four. Now I don’t expect I’ll
get four times the income because of the extra modules, but maybe twice. So…that
makes it $320 /month, now that’s a bit better!

As I know many agencies I’ll be mailing them all offering this as a free resource, so
hundreds, maybe thousands of agencies, will be linking to the site, so, say that
doubles income as well…Hey, $640 /month. Now we’re talking!

So, as you can see, investing in yourself can pay good dividends. How would you like
to increase your income by over $500 per month in a so-called recession?OK, that’s it for today. I hope you agree, a very powerful newsletter this month, with
plenty of food for thought.

As always, please feel free to email me with your thoughts, ideas or with anything
you’d like to know about. I always answer all of my emails.

Until next month, get out there and do something…for yourself.

If it’s to be…it’s up to me, it’s people like you that can make the money to help keep
the economy afloat! Go for it!

As always…to *YOUR* success

Cheers now…and remember - have fun!

Derek

Internet Marketing from APD

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